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Would you like to know how has Key West Marriott Beachside and other hotels achieved a double digit increase in online bookings? Simply by providing a visual travel shopping experience. „Their virtual tours are getting approximately 3,000 views per month!!”
If you're interested in reading the details of various success stories, please contact us and we will send them to you.

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Importance of the Rich Visual Content

Online travelers find both still photographs and rich media important and useful.

64% say quality still Photographs are important in Hotel Booking Decision

Nearly 69% say a 360º Virtual Tours would be “useful” or “very useful” in helping them select a hotel that matches their preferences and expectations.

Booking online is based on VISUALS

Do you know that 73% of travellers research hotel accommodations online? Most of these "lookers" consider visuals of hotels important factors in selecting one hotel over another online. These are photos, 360 degree virtual tours and videos.

They rate visuals higher than a number of other key factors, including the property’s star ratings, destination information, loyalty program, the hotel brand and customer testimonials and reviews.

Virtual Tours - no longer just a "nice to have"

One of the big trends in hotel photography is more and more hotels are moving towards including virtual tours in what they offer. Part of the benefit in virtual tours showing that 360-degree view is it shows your guest that you’re not trying to hide anything and you’re happy to show them everything that you have in your hotel.

It’s quite easy to take a still photo and show a beautiful area, but to get a virtual tour that shows that same area and also everything in that 360-degree circle gives people the confidence that they’re actually seeing what the hotel’s gonna look like.

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